37 AdWords Secrets blog

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Having a low Google Quality Score hurts. It hits you in the WALLET. It hurts your BRAIN.

But there are quick and simple ways you can boost your Quality Score. And these tactics DON’T have to take a lot of time or money. In fact, if you download this FREE REPORT and stick around for a few days, I’ll be happy to show you what I did to go from a 1/10  to  8/10 with less than 30 minutes of effort.

Talk soon,
Roger

P.S. When you sign up, I will be emailing you a few days later with how you can make $52 each time (paid directly by PayPal) giving this free report away. Here’s that link you need again to get your FREE report;

—> >> GET YOUR FREE REPORT HERE <<

>> CLICK HERE TO WATCH <<<

Here’s a video I made for you on how to use Download.com to bring targeted traffic to your own website.

This works like gangbusters! I mean, take a look at these results here, and see how many links are mine, all related to my Keyword Commercial Intent Tool.

I own over half Google page 1 for this keyphrase;

See Search Results for ‘Keyword Commercial Intent’

>> CLICK HERE TO GET THE AMAZON HOW-TO VIDEOS <<

Here’s a cold, hard fact; while a lot of people get excited about producing and marketing their books, videos and audios online (but they don’t know how to do it right, they end up using the wrong methods and fighting over scraps, so they just fail)… Less than 5% of info product marketers and authors actually get their books and info products listed in the world’s biggest bookstore (Amazon.com).

And a lot of people stay away from listing on Amazon, because they think it’s just too complicated.

This Is Great News For You… Because It’s Not Complicated

Here’s what Denny Hatch recently had to say about this new publishing model;

• First came the monks, scribes, scriveners, copyists, illuminators—those dedicated men who saved the knowledge of humanity by creating one-off books by hand. They painstakingly handwrote every individual letter and word, and these manuscripts were bound as books for the rich and powerful.

• Next came woodblock printing. Type was hand-carved on blocks of wood, enabling a printer to create multiple copies of single pages that were assembled and bound into books.

• Then c. 1450 AD, Johannes Gutenberg invented movable type, where individual letters of the alphabet were cast in metal and assembled into sentences, paragraphs and pages. After the pages were printed on a press, the type was disassembled to be reused over and over again.

• Seven centuries later came the next great breakthrough in book publishing, Amazon’s Kindle machine. It catapults Jeff Bezos (Amazon’s CEO) next to Gutenberg and Jason Epstein (inventor of Print-on-Demand) in the pantheon of book publishing innovators…
• >> More from Denny Here <<

>> CLICK HERE TO GET THE AMAZON HOW-TO VIDEOS <<

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>> Get Your FREE “36 Money Pulling Niches” Report Here <<

I recently met Howie Schwartz in Las Vegas (at the PPC Classroom event). He gave an excellent presentation, as usual. Howie actually MATCHED the charity contribution of the ENTIRE group of around 500 PPC Classroom students, on the spot.

In other words he decided to GIVE AWAY to charity… over $20,000 towards child education in India. Now, if someone can do that at the drop of a hat… you KNOW he’s making big bucks every month. How?

Howie has released his new report, “36 Money Pulling Niches”. You can get your copy here;

>> Get Your FREE “36 Money Pulling Niches” Report Here <<

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>> CLICK HERE for 13 ‘Sneaky’ EMAIL TIPS <<

Here is another email tip from Perry Belcher, free, gratis;

Fact: Only 20-30% of your list will EVER open any email you send them EVER….the first time. Here is the big ah-ha. Take the list of people who didn’t open your first email and send them the SAME mail again the next day with a different headline.
Just a different headline. Takes about two minutes. It’s simple but powerful.

Look at the math from a recent promo;
Mail #1 Generated 121 Sales
Mailed to Un-Opens #2 Generated 66 Sales
Mailed to Un-Opens #3 Generated 47 Sales
The Old Way = 121 sales at $97 = $11,737
The New Way = 234 sales at $97 = $22,698

Look, just a hair shy of DOUBLING my sales and I only mailed my entire list once. The people who opened my first mail never saw the others so I don’t have to blow them up. Here’s the bottom line… Re-mailing un-opens really works. DOUBLE! Did you hear that part!

I want to BURN that in your brain.

This is ONE of my 13 Sneaky Little Email Tricks that are explained in depth in my new report HERE

Check out the other 12 tricks here; http://sneakyemailtricks.com

Use all 13 of my sneaky tricks and you could increase email revenues by 10 to 20 times. Email is powerful. Go learn how to use it right.

Click the link below now;
http://sneakyemailtricks.com

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>> or, see MORE Email Tips from Michael Rasmussen<<

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Take a look at the example below… notice the ‘TM’ symbol?

I’m always seeking new and effective ways to boost CTR in AdWords. Today I have a new technique I’ve been testing recently using symbols in Google ads.

You might want to try this in your own campaigns and see what happens.

You’re familiar with the ‘R’ letter with the circle around it (indicating Registered Trade Mark) as well as the ‘TM’ symbol see all around us… on billboards, TV and magazines, right?

But did you know you can sometimes use these symbols in your OWN Google AdWords campaigns… to good effect?

Which symbols can be used in Google ads… and do they actually result in an increased CTR?

Here are more examples of Google ads I have made using this technique;

After testing a series of identical ads (with and without these special symbols) in the ‘real world’ against my competitors (in a very competitive market), it’s clear to me that using trademark symbols in Google ads (where appropriate) definitely attracts more attention for your ads, because…

Ads WITH these Symbols WIN (in terms of CTR) Most of the Time…

This likely works because it attracts the eye of the viewer over similar ads… which may be using the same terms. In cases such as these, small points of differences can be significant. Also, use of a ‘TM’ or ‘R’ symbol can perhaps give your ad more ‘authority.’

So if you are advertising a product or service that is trademarked (does not necessarily have to be your product) it is likely worth testing these symbols in your own ads. Now, are there…

Legal Issues..or Not..?

All I can say is Google allows you to do this and has never banned any ad I have used this technique in. What’s more, assuming you have the trademark owner’s permission to use their trademark in your ads, it’s hard to see why they would object to the use of a trademark symbol (after all, many owners actually REQUIRE these symbols to be used in print advertising!)

Now, how do you actually place these symbols into your ad text?

One of the easiest ways is to use Microsoft Word to insert the symbol into a Word document… then just copy it from Word and paste it into the ad you’re editing in your AdWords control panel.

This definitely works for the ‘R’ symbol. For the ‘TM’ symbol the same thing will likely work using Word, or, you can go to this page here;

http://www.google.com/permissions/guidelines.html

… and simply copy and paste the ‘TM’ symbol you’ll find there from that page and copy it into your ad. This also works well.

I suggest you give these ’symbol’ techniques a try (remember that CTR is only one measure of success – check your conversion rate also) and please get back to me with your results (perhaps you can come up with other symbols that are allowed too).
More AdWords Secrets Here >